AIMIA releases survey on how Australian’s use their mobile phones

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The 6th annual Australian Mobile Phone Lifestyle Index (AMPLI) shows strong uptake in applications and overall growth in the use of services and mobile data.

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Report Summary:

- Mobile data usage grows

- Mobile applications downloaded by 41 per cent of respondents

- Over half of application users have paid for applications

- Consumption of information services rises

- Use of mobile commerce continues to steadily increase

- Nokia most popular handset followed by Apple 

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Click here to view the report 

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